Koen Kas is a healthcare specialist with 25 years of experience in the health & biomedical sciences, driven to make healthcare delightful, personalized, predictive & ultimately preventive. He is founder of HealthSkouts & Partner at HealthStartup.eu.

Koen develops digital health strategies (beyond the pill). He is an expert combining Real World data with design & business model innovations into novel experiences redefining Health. He publishes a personalised, expert-curated newsletter, inspiring healthcare stakeholders with innovative ideas.

He believes the future is no longer about being sick, but about staying well & healthy. The ages of genomic medicine & self-monitoring will lead to healthcare that is consumer-driven, engaging, addictive, social & fun.